Shopify Custom Apps
Extend Shopify beyond the theme. We build custom Shopify apps and integrations that add the exact functionality your store and operations need.
Key Capabilities
What we build and integrate in this space
Custom & Private Apps
Apps tailored to a single merchant’s exact workflow.
Public App Store Apps
Apps built to pass Shopify’s review and reach merchants.
Checkout Extensions
Shopify Functions for discounts, validation and upsells.
Theme & Storefront
Liquid, Hydrogen and Storefront API development.
Integrations
Connect ERP, CRM, payment, shipping and marketing tools.
Operations Automation
Sync inventory, orders and customers; automate fulfilment.
Shopify's theme and App Store ecosystem covers the common cases well, but once a merchant's operations get specific (a loyalty scheme whose rules no app-store app models correctly, a checkout discount that depends on which warehouse has stock, a two-way sync with an ERP that has no native Shopify connector), the off-the-shelf options run out, and the only way forward is a custom app or extension built against Shopify's own APIs.
We build both private apps scoped to a single merchant's exact workflow and public apps meant to clear Shopify's app review and reach other merchants. Either way, the work sits on the same foundation: the Admin GraphQL API, App Bridge and Polaris for anything that needs to feel native inside the Shopify admin, and Shopify Functions wherever the checkout itself needs to change.
The apps that cause the fewest support headaches later are the ones built to respect Shopify's platform limits (rate limits, webhook delivery guarantees, review requirements) from day one, rather than the ones that work fine in a demo and then break the first time Shopify changes something upstream.
How We Work
A clear, proven process from first conversation to launch and beyond.
Scope
We define the app or extension and the Shopify APIs and surfaces it needs.
Build
We develop with the Admin GraphQL API, App Bridge and Polaris for a native feel.
Review-ready
We meet Shopify’s technical and quality standards for a smooth approval.
Launch & Support
We ship, monitor and maintain the app as Shopify evolves.
Built the Shopify Way
An ERP Sync App for a Multi-Warehouse Merchant
A merchant running inventory across three warehouses in a separate ERP had no reliable way to keep Shopify stock levels in sync. Staff were manually adjusting quantities, which meant regular overselling on fast-moving SKUs.
We built a private app that syncs inventory, orders and fulfilment status between the ERP and Shopify via webhooks in both directions, with conflict handling for the edge cases a naive one-way sync would have gotten wrong, such as simultaneous orders and manual adjustments on either side.
Stock levels shown to shoppers now match what's actually in the warehouses, and the merchant's team stopped manually reconciling spreadsheets every morning.
Shopify Apps for UAE and Saudi Stores
Selling on Shopify in the UAE and Saudi Arabia raises requirements a standard theme and a few installed apps rarely cover. These are the ones we build custom app and storefront work around:
- Arabic and right-to-left storefronts. Shopify supports multiple languages per store, but an Arabic storefront also has to read right to left, and every theme section, app block and checkout extension has to render correctly in both directions. We build and test custom app UI in Arabic and English side by side.
- AED and SAR pricing. With Shopify Markets, one store can sell to both countries with prices in dirhams and riyals, a separate domain or subfolder per market, and market-specific catalogues. Custom apps that calculate prices, discounts or bundles need to respect the market a shopper is in.
- VAT invoicing. The UAE and Saudi Arabia both levy VAT at different rates, and Saudi Arabia also requires electronic invoicing. Shopify can calculate tax per market; where your invoices need extra fields or have to reach an accounting or e-invoicing system, we build the app or integration that produces them from Shopify’s order data.
If you would rather meet in person, our Dubai office on Sheikh Zayed Rd takes meetings by appointment. See our page on software development in Dubai and the UAE for how we work with clients across the Gulf.
What You Can Build
Common use cases we deliver in this space.
Technology Stack
The tools and platforms we build on.
Shopify
- Admin GraphQL API
- App Bridge
- Polaris
- Shopify Functions
Storefront
- Liquid
- Hydrogen
- Storefront API
Backend
- Node.js
- Remix
- Webhooks
Data
- PostgreSQL
- Redis
- GraphQL
Frequently Asked Questions
Do you build public or private/custom apps?
Both: single-merchant custom/private apps and public apps for the Shopify App Store.
Can you customise the checkout?
Yes, using Shopify Functions and checkout extensions for discounts, validation and upsells.
Will the app pass Shopify’s review?
We build to Shopify’s API, performance and security requirements so public apps clear review.
Can you integrate Shopify with our ERP or CRM?
Yes, we sync inventory, orders and customers between Shopify and your back-office systems.
What's the difference between a private app and a public App Store app?
A private app is built for one merchant's exact workflow and never goes through Shopify's app review. A public app is built to pass that review and be installed by other merchants, which means broader configuration options and stricter compliance.
Can you build checkout customizations like tiered discounts?
Yes, using Shopify Functions, the currently supported way to customize discount, shipping and payment logic at checkout.
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